3 Sharp Blogging Tips

When making a choice of what kind of Blog you set up, probably WordPress comes in as winner with most SEOs.

This is because of a number of SEO plug INS that you get specifically for WordPress.

One question that seems to come out a lot is, “Should I host my Blog on my site or at a different location?

Which will be smarter?

Even before you make that decision, there are other even more important questions you might ask yourself.

1. What will be the purpose of the Blog?

(Don’t start Blogging until you have defined a “purpose” or an objective for that Blog.)

There is a reason that this is quite important. Keep in mind that you are writing for a specific audience. You need a reason for your buying audience to visit your blog.

Remember that a Blog will ping readers when it has just been updated. And you want regular readers to come back and participate in discussion. By defining the purpose of your Blog you can monitor it and attract regular readers over and over again.

Remember that with comments turned on, you Blog is actually a Social Media type site and with the right conversation trails from regular readers, it can indeed take on a life of its own, nearly like a living entity.

2. Give your Blog a specific voice.

Remember that after defining your Blogs purpose, the next thing to decide upon is giving it a “voice” or a “writing style” that readers can become accustomed too. This builds continuity and can be very effective once the readers look forward to and know what to expect in an update. You actually can build relationships with readers if you define your Blogs voice.

3. Remember that content freshness is another major benefit

Because a Blog is like an online journal, which self-archives into various categories it is appealing to the search engines love of fresh content. Some Bloggers will write once a week or 3 times a week. Plus some Bloggers will write 2 or 3 times a day. It does not matter accept that the more often you Blog, the more the search engines will be crawling your Web site, but even more importantly so will your readers.

Daily Blogging can literally result in a very busy environment with readers being pinged and returning to read the latest posts within seconds, plus remember to enable comments as there are many people that have the need to express their point of view.

These are just 3 simple tips before we go back and answer that original question…”Should I host my Blog on my site or at a different location?

Which will be smarter?

It really depends on the purpose of your Blog, but 9 times out of 10 it is wiser to make your Blog part of your business Web site.

The reason why is because you are going to be attracting search engines as well as readers and many Blogs that become popular are alive with traffic. Why should your visitor not be aware of your business or services you offer? I can’t think of too many occasions when you’d want to send them away to another site. Plus you can also get a domain name for your Blog which may at some point make sense.