Youtube traffic

YouTube is one of the most popular sites and in addition to all the fun there, YouTube offers many opportunities for web promotion and getting traffic to your site. Similarly to Facebook and Twitter, in order to use YouTube successfully for promotion and getting traffic, you need to know the rules for this. Here are some tips how to promote yourself, your site, and your products and how to get free traffic from YouTube:

1 Post viral videos

There are millions of videos on YouTube. If you post a video nobody is interested in, this video will go unnoticed, as millions of other videos. The clue to getting traffic from YouTube is to post useful videos, or even better – viral videos. Viral videos are not only useful videos, but they also tend to appeal to large groups of people. If your video manages to get viral, people will promote it for you and the only thing left for you is to reap the benefits.

2 Create an interesting profile

Similarly to Facebook, Twitter, or any other social networking site, an interesting profile is a must. If people like your videos, they will check your profile to learn more about you. When they see that your profile is boring, they won’t bother more with you. You can make your profile a bit informal but don’t make it as if it were the profile of a crazy teenager – you are using YouTube for business, right?

3 Include your logo and website in the video

Your logo and your website URL are your major branding weapons. This is why you must include them in the video. You can include them in the beginning of the video or at the end. It is best to have your logo and URL throughout the whole video because this way you will be gaining lots of exposure but if you can’t do it (for instance because of artistic considerations), the beginning and the end of the video will suffice.

4 Post quality videos

As already mentioned, there is no shortage of videos on YouTube. Unfortunately, this also means there is no shortage of videos with poor quality. These videos are not favored by viewers, so if you want viewers to watch your videos, make sure that your videos don’t have crappy sound and/or blurred pictures. YouTube is not a board for professional videographers, so you can post amateur videos, but make sure their quality is decent.

5 Promote your videos

If your videos get viral, you are lucky but you can’t count on this. In order to get YouTube traffic, your videos need viewers. You can’t rely solely on the fact that viewers will find your videos – you need to promote them. Even viral videos will benefit from a promotion by you.

6 Make your videos search-friendly

One of the ways viewers find your videos is through search – both locally on YouTube and on search engines. This is why you need to make your videos search-friendly. To do this, include your major keywords in the title and in the descriptions. Also, pay special attention to the tags. List as many keywords as relevant in the tags, but beware that you don’t get spammy.