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A new year means new resolutions, and for some of us in the digital marketing arena, it signals a new way of doing business. Below are the top four digital marketing changes that both industry professionals and their clients need to know about in 2011. Google Mandates Reporting and Transparency Most of us want to … New Year, New SEO Rules

It has been reported that paid search spend is on the climb this year, and while paid search is a significant part of internet marketing, brands should take note that consumers spend more time with organic results than paid ones. A new report from User Centric points out that organic results command searchers’ attentions. The … SEO a marketing must: Consumers favor organic results

Social media marketing has become the buzz word of today’s internet marketing. Twitter is one of the incredible social media sites where you can generate your web page to promote your products and services. Like in any other hot spots twitter also is filled with scam and it needs good hard work to make yourself … Using twitter for social media marketing

Facebook is one of the most honored social media sites and has become the marketer’s haven of today. Face book is used by over 200 million users and carry on to grow by leaps and bound day by day. By utilizing Facebook business community can achieve a repeat exposure with numerous participants. This is very … Using a Facebook marketing campaign to add to your website traffic

Search engine optimisation is a multi-layered procedure. Obviously, sorting out the negative SEO practices on your site is every bit as valuable as implementing the positive one’s. Many sites fall foul of the search engines by committing some of these common SEO blunder; site cloaking, keyword stuffing, canonicalization and downtime of your web server. It … Negative SEO Ranking Factors

Good search engine optimization starts on your website. Without addressing the particular factors laid out in this article, then any amount of off-site optimization techniques will be unsuccessful if you desire to rank your website for a specific keyword term. The most significant on-site search engine optimization techniques can be broken down into 4 different … Top On-Site Search Engine Ranking Factors