Social media marketing

Social media has turned the web upside down in the last few years and has the power to literally make or break your online marketing campaign. Done well a social media campaign can result in increased brand exposure, thousands of new website visitors, improve traffic, increase sales and natural links to improve those all important search engine optimization.

Started with social networking

The social sites to use for website promotion are social networking websites. These are sites that allow users to upload photo, blog, tag and vote for interesting content and have the power to share most popular sites to everyone that included in their network.

Not all content is suitable for all the social news sites so it’s important to get a feel for the type of content that each community is likely to be interested it means appropriate category with unique words. To start with you need to register with the social tagging and news websites you want to target.

Here are some sites that use for traffic and promotion:

• del.icio.us
• Digg
• Mixx
• Reddit
• StumbleUpon
• Facebook
• Twitter

Once you have registered for the sites it’s important to become a famous, trusted and well known user by contributing quality content on a regular basis. Don’t forget that the users of these sites are typically web savvy and can spot new users who are just joining to promote their own stories and pollute the system. Add the unique user to our traffic.

The key is to make more friends, check out their content on a regular basis, like their content and share all the content to our friends. Only once you become popular should you start to submit some of your own content and even then it’s important to be careful about mixing too much of your own stories with your usual submissions.
Once you make good friends on the social media sites you can ask them to submit your content for you or they may just do it for you without you having to ask. Assuming your content has value and is coming from a site with a social media savvy readership you should find a proportion of the stories are being submitted by your users anyway.

Types of content to submit

Some of the different types of content that may work include:

• Breaking news
• Guides / tutorials
• Interesting stories
• Pictures
• Videos
• Statistics

Try to use enticing titles for your content, never lie and always back up your facts by citing your sources.
When you’re planning a submission it’s important to examine your goals. If traffic is the primary goal then the content you produce might be quite different to the sort of content you would create while trying to attract links from authority websites.

Conclusion

Social media marketing is a great way to build long term natural social media traffic and search engine rankings. It certainly isn’t something that can be mastered overnight. However if you apply yourself and invest time and effort into creating a long-term campaign, the returns can be phenomenal. Right way to build long traffic in short time